Starter
- Up to 5 competitor accounts
- Weekly Strategy Brief (Basic)
- Reel analysis + hook extraction
- Hashtag strategy mapping
- Engagement benchmarking
- 1 team member seat
- Visual analytics dashboard
- Daily alerts
- Team collaboration
- API access
Pricing That Scales With Your Growth
India-first pricing. Simple, transparent, and built for results. All plans include 7-day free trial (no credit card required) and 30-day money-back guarantee.
| Feature | Starter | Growth | Pro | Agency |
|---|---|---|---|---|
| Core Intelligence | ||||
| Competitor accounts | 5 | 25 | Unlimited | Unlimited |
| Strategy briefs | Weekly | Weekly (Visual) | Daily | Daily + On-demand |
| Hook & Format Extraction | ||||
| Advanced Analytics | ||||
| Engagement Benchmarking | Basic | Full | Custom Niche | Market-wide |
| Sound Trend Predictions | 14 days early | Real-time | Enterprise Data | |
| Historical Data | 30 Days | 1 Year | Unlimited | Full Archive |
| Support & Team | ||||
| Team Seats | 1 | 2 | 5 | Unlimited |
| Response SLA | 24h | 12h | 4h (Priority) | 1h (Dedicated) |
| White-label Reports | ||||
TheHookLab's AI watches your competitors' videos, analyzes visual content, reads transcripts, detects hook formats, identifies content types (product showcase, BTS, tutorial, UGC, trending challenge), and categorizes CTAs. You receive a clean summary — no manual work required. The AI updates its analysis daily.
Yes. Cancel with one click from your dashboard. No contracts, no lock-in, no questions asked. We also offer a 30-day money-back guarantee on all paid plans.
Yes. Upgrades take effect immediately (we prorate the difference). Downgrades take effect at the start of your next billing cycle.
We support UPI (Google Pay, PhonePe, Paytm, BHIM), all major credit/debit cards, Razorpay, and direct bank transfers for annual plans.
If you sign up for any annual plan before June 30, 2026, you lock in a 50% discount for the lifetime of your subscription. Even when we raise prices, your rate stays the same.
TheHookLab Starter (₹999) costs roughly 90% less than hiring a freelancer for manual tracking and provides 24/7 automated analysis that manual research simply can't match.
If you've added a payment method, your subscription starts. If not, your access ends and you won't be charged. No dark patterns, no hidden fees.
Join 500+ creators, brands, and agencies already using data to win on social media. No credit card required.
7-day free trial · 30-day money-back guarantee · Cancel anytime
Built for India's Digital Economy